this would be a massive sea change in american-style capitalism. though whether it's genuine and going to lead to actual differences in behaviour is quiet debatable. as the article concludes, quoting Andy Green from Center for American Progress, “We need to see the details to see if they put their money where their mouth is.”

"The change amounts to a call to reform capitalism in a time in which rising populism and concern about climate change have led politicians and shareholder activists to demand that companies consider their impact on the world beyond their balance sheets.

It is a significant departure from the bedrock belief that businesses serve the owners of their capital — a philosophy championed by Nobel Prize-winning economist Milton Friedman and which has driven corporate America for decades."